What should I check about the agents when buying a real estate brokerage?
Check who actually produces the business, what each agent’s agreement says about notice and fees, how long agents have stayed, and who holds the client relationships and leads. A brokerage whose income sits with a few agents or teams can be affected if those people leave. Ask your advisers how and when to speak with the key ones.
A brokerage owns a brand, an office and some systems, but the income comes from its agents, and whether they can move depends on each agent’s agreement, which your lawyer can review. That is why agent diligence matters more here than in many businesses. You are buying the chance that the agents stay with you. The checks below help you see how likely that is and what you are relying on.
Who produces the income
Ask for production by agent over the past several years, without names at first if the owner prefers. Look for concentration. If a handful of agents or one team produce most of the income, their plans matter far more than the rest of the roster. Ask whether any of them are near retirement or have thought about opening their own office.
Agent agreements and notice
Read the agreements. Look at the fee or split terms, how an agent may leave, what notice is needed and what happens to deals in progress. Ask whether the agreements can be assigned to a buyer or need each agent’s consent. Your lawyer can tell you how those terms work and whether anything in them limits an agent’s freedom to leave.
Tenure and turnover
A roster that has been stable for years says something. So does steady churn. Ask who joined, who left and why. A recent departure of a top agent is worth a direct question to the owner.
Relationships, leads and teams
Ask who holds the client relationships and where leads come from. Leads from the brokerage’s own website or sign calls are different from an agent’s personal network. Some agents work in teams with their own rules, so ask how the team and the brokerage share income and who the team’s members answer to.
Related reading
10 pages on the same subject, grouped by topic.
Buying
- GuideHow to buy a real estate brokerage in Ontario: licences, ownership rules and what transfers
- GuideHow to buy a real estate brokerage in British Columbia: licences, ownership rules and what transfers
- GuideHow to buy a real estate brokerage in Quebec: licences, ownership rules and what transfers
- GuideHow to buy a real estate brokerage in Nova Scotia: licences, ownership rules and what transfers
- GuideHow to buy a real estate brokerage in New Brunswick: licences, ownership rules and what transfers
- GuideHow to buy a real estate brokerage in Manitoba: licences, ownership rules and what transfers
- GuideHow to buy a real estate brokerage in Saskatchewan: licences, ownership rules and what transfers
- GuideHow to buy a real estate brokerage in Newfoundland and Labrador: licences, ownership rules and what transfers
Sources
This answer is checked against primary sources. Links were last confirmed on the dates shown.
- 01Business Development Bank of CanadaGovernmentHow to conduct due diligence when buying a business
- 02Business Development Bank of CanadaGovernmentMajor pitfalls to avoid when negotiating a purchase agreement
- 03Business Development Bank of CanadaGovernmentWhat are the steps to buying a business?
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