How can I tell if an accounting firm’s work depends on one senior partner’s relationships?
Trace each major client to the person who brought them in, who does the work and who they call with questions. If the biggest clients trace back to one partner, the firm’s revenue may leave with that person. Look for named relationships.
Begin with a client list that shows, for each of the largest accounts, who found the client, who prepares the work and who the client contacts. Look for how many trace back to one person. Add the fees each brings in, so you can see how much of the firm rests on a single relationship.
Then ask about the relationships themselves. How long has the partner served each client, and do clients also know other staff? Are there junior people who attend meetings, or does the partner handle everything? Ask whether the partner plans to stay on, for how long and in what role after a sale. The answers tell you how smooth a handover could be.
Finally, talk about the future. Ask clients’ introductions to be arranged once the sale is agreed, and consider a transition period where the partner introduces you. Ask your lawyer how any non-solicitation or continuing role should be written. Review the firm’s financial statements with your accountant so that the revenue you think is spread out really is. Remember that clients may also be loyal to the firm’s staff, systems or location, and not only to a partner. Ask a few of them, with the seller’s permission, what keeps them there.
Key takeaways
- Link each large client to who found and serves them.
- See how many trace to the same partner.
- Ask what role the partner will play after the sale.
- Plan introductions and a handover period.
Related reading
12 pages on the same subject, grouped by topic.
Due diligence
Succession
Buying
Selling
Sources
This answer is checked against primary sources. Links were last confirmed on the dates shown.
- 01Business Development Bank of CanadaGovernmentHow to conduct due diligence when buying a business
- 02Business Development Bank of CanadaGovernmentWhat are the steps to buying a business?
- 03Business Development Bank of CanadaGovernmentAfter buying a business, what is the next step?
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