How do I hand over my blog’s writing guidelines and publishing schedule?

Most blogs run on habits the owner never wrote down. Begin by listing them: the tone you write in, words you avoid, how headlines are chosen, how long pieces run, how sources are cited, how images are picked. Illustrate each with a real article that does it well and one that does it badly.

Next, turn the schedule into something a stranger can use. Share the calendar with planned and past posts, the backlog of ideas, the seasonal topics, and the checks an article passes before it goes live. Note who edits, who uploads and who answers comments. If freelancers write for you, add their contact details, what they are paid and how they are briefed, with their agreement’s status.

Then hand it over in person. Sit with the buyer and take one article all the way through, from idea to publication. Let the buyer do the second one while you watch. You will find gaps in your document that you never noticed. Plan a stretch after closing when you are available for questions. A clear, short list of what should not change in the first weeks tends to protect the readers and the search traffic the blog has earned.

Key takeaways

• Write habits down with one good and one weak example each.
• Share the calendar, backlog, checklist and roles in one place.
• Run one article together, then watch the buyer run the next.