Should I buy a soap or candle business or start one?
An existing soap or candle business can hand you tested recipes, curing stock, stockists, reviews and supplier terms. Starting means building each from nothing. Which fits you depends on your skills, savings and patience, and the way to judge a purchase is to ask whether those assets stay once the owner leaves.
Soap and candle making attracts people who like to create, and the choice between buying and starting is a real one. Neither path is the right one for everyone. Starting gives you control of every recipe and a low-key beginning. Buying can save you the slow early work, but you pay for it and take on what the seller has built. These points help you compare.
What an existing business can give you
A running maker may have tested recipes, a supply of curing soap or finished candles, a list of stockists, an online shop with reviews, and supplier terms already agreed. A new maker has to find each of these. Ask the seller to show you each item, not just describe it. What you can see and verify is more useful than a story.
What starting gives you
Starting from a blank recipe book means you choose the products, the look and the customers. There is nothing to inherit that you do not want, and you can begin small. It also means testing every formula, finding every supplier and winning every first customer yourself. Many makers enjoy this, and others find it slower than they expected. The general comparison of buying and starting covers the wider question.
Will the assets survive the owner leaving?
- Do stockists order from the brand or from the person?
- Are the recipes written, and does the seller own them outright?
- Would reviews and followers stay with the shop after a sale?
- Will suppliers keep the same terms with a new owner?
How to test it before you decide
Talk to a few customers or stockists if the seller allows it. Ask the seller how long they would stay on to help and what they would teach. Make a list of everything you would have to build from scratch if you started instead, and compare it with what the seller can prove. Your accountant and lawyer can then help you weigh the choice in your own circumstances.
Related reading
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Sources
This answer is checked against primary sources. Links were last confirmed on the dates shown.
- 01Business Development Bank of CanadaGovernmentWhat are the steps to buying a business?
- 02Business Development Bank of CanadaGovernmentHow to conduct due diligence when buying a business
- 03Business Development Bank of CanadaGovernmentWhat is inventory
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