How do I introduce my police and roadside referral contacts to a tow business buyer?
Make a list of every referral source and what each one values about your service, then introduce the buyer in person, one contact at a time, with your endorsement. Start before closing if the buyer agrees, and stay available for a set period afterwards so relationships carry across.
Start with a plain list. Write down each source of calls, such as dispatch centres, garages, insurers, property managers and roadside programs, with a name, a role and what they rely on you for. Note any who have complained or have been quiet lately. The buyer will ask, and an honest list builds more trust than a polished one.
Then decide the order. Introduce the people who send the most work first, and do it face to face where you can. Say what the buyer brings: trucks, experience and the same standard of response. Public contacts may have rules about how they pick operators, so ask your lawyer how to approach them without implying a promise you cannot keep.
After closing, stay in touch for the period you agreed with the buyer. Ride along on a few calls, take shared phone calls and answer questions. Contacts judge the new owner by the first few responses, so the best gift you can give a buyer is a smooth start. Put the handover in writing so both sides know what is expected. Keep notes on each contact’s preferences, such as how they like to be called and what annoys them. Small details like these are what a new owner cannot guess.
Key takeaways
- Write down every referral source, what they value and any friction.
- Introduce the largest sources in person, with your endorsement.
- Agree your post-sale involvement in writing, so the handover is clear.
Related reading
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Sources
This answer is checked against primary sources. Links were last confirmed on the dates shown.
- 01Business Development Bank of CanadaGovernmentHow to conduct due diligence when buying a business
- 02Business Development Bank of CanadaGovernmentAfter buying a business, what is the next step?
- 03Business Development Bank of CanadaGovernmentUnderstanding post-merger operational integration
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